At a Glance
- Mercedes-Benz Egypt launches luxury all-electric Maybach EQS 680 SUV with 658 hp, 600 km range.
- Combines sustainable, ultra-luxury design featuring MBUX Hyperscreen, premium materials, and advanced tech.
- Tailored for Egypt’s terrain with five drive modes, air suspension, and rear-axle steering for superior handling.
Mercedes-Benz Egypt has officially launched the all-electric Mercedes-Maybach EQS 680 SUV, marking a significant milestone in the country’s rapidly growing luxury electric vehicle (EV) market.
Powered by a robust 658 horsepower and offering a remarkable driving range of up to 600 kilometers per charge, this flagship SUV combines state-of-the-art electric mobility with the signature luxury craftsmanship that defines the Maybach brand.
This strategic introduction positions Mercedes-Benz at the forefront of Egypt’s evolving high-end electric SUV segment, as demand surges among affluent consumers seeking zero-emission vehicles with uncompromising performance.
The launch underscores the convergence of two dominant trends reshaping the global automotive landscape: sustainable transportation and ultra-luxury performance vehicles.
Redefining luxury electric SUVs: Iconic design meets advanced technology
The Maybach EQS SUV makes an immediate impression with its unmistakable Panamericana grille, exclusive Maybach badging, and an optional two-tone paint finish with refined pinstriping.
Inside, the cabin offers an unparalleled luxury experience rivaling a private jet. The full-width MBUX Hyperscreen integrates Maybach-specific graphics, delivering a bespoke digital interface. Premium materials include sustainably sourced Nappa leather and natural wood trim, reflecting Mercedes-Benz’s commitment to sustainable luxury cars.
Performance and innovation tailored for Egypt’s diverse terrain
Equipped with five driving modes—MAYBACH, SPORT, ECO, INDIVIDUAL, and OFFROAD—the EQS 680 SUV offers versatile performance suited to both Cairo’s urban streets and Egypt’s more challenging landscapes.
The AIRMATIC air suspension adapts to changing road conditions, while rear-axle steering enhances maneuverability with an 11-meter turning radius. A sophisticated acoustic vehicle alert system (AVAS) ensures pedestrian safety in quiet urban environments, reflecting the brand’s holistic approach to innovation.
Mercedes-Benz’s rollout of the Maybach EQS 680 in Egypt signals its commitment to meet the rising regional demand for premium electric vehicles. As the Egyptian government intensifies efforts to expand EV adoption and build green infrastructure, this launch could herald a new era of luxury electric mobility across Africa’s largest auto markets.
