At a Glance
- CityBlue and SMB launch Nairobi’s tallest branded luxury residential tower, Le Mirage.
- The project targets affluent locals, diaspora, and foreign investors seeking high-return real estate.
- Westlands emerges as Nairobi’s prime hub for vertical, amenity-rich urban living.
Kenya’s luxury real estate market is gaining fresh momentum as CityBlue Hotels, one of Africa’s fastest-growing hospitality brands, and leading developer SMB Properties unveiled Le Mirage Residences by CityBlue—a landmark 256-unit branded residential tower in Nairobi’s thriving Westlands district.
The launch, announced at the Future Hospitality Summit Africa in Cape Town, marks a significant push into high-rise luxury living and branded real estate in East Africa.
Set to be one of Nairobi’s tallest residential developments, Le Mirage reflects the city’s shift toward vertical, amenity-driven urban living tailored to high-net-worth individuals, diaspora buyers, and foreign investors seeking secure, high-return real estate in the region.
Branded Residences and Urban Luxury on the Rise
Strategically positioned near embassies, multinational headquarters, and lifestyle hubs, Le Mirage will offer a premium mix of 1- to 4-bedroom apartments alongside over 52,000 square feet of amenities.
These include Kenya’s highest rooftop infinity pool, squash and pickleball courts, a wellness spa, private cinemas, and children’s zones—cementing its status as a new icon of luxury lifestyle real estate in Nairobi.
“This is a pivotal chapter in CityBlue’s growth,” said Jameel Verjee, Founder & CEO of CityBlue Hotels. “We’re expanding our footprint into branded residences in Africa’s gateway cities, and Nairobi is the perfect place to begin.”
Taher Saleh, Managing Director of SMB Properties, noted, “Le Mirage isn’t just a skyscraper—it’s a bold architectural statement.
We’re shaping the skyline with a project that speaks to Nairobi’s readiness for world-class vertical living.”
Westlands: Nairobi’s New Real Estate Powerhouse
Nairobi continues to attract global investors, with Westlands emerging as a prime destination due to enhanced infrastructure, proximity to business corridors, and strong rental yields.
With Kenya experiencing sustained urban growth, Le Mirage represents a rare chance to acquire branded property from two trusted players in the African market.
Founded in 2013, CityBlue Hotels has built a strong brand across Africa with a portfolio defined by quality, consistency, and local relevance.
SMB Properties has become a leader in Kenya’s luxury high-rise segment, known for developing architecturally bold and investor-focused projects.
As Nairobi cements its position as a regional hub for commerce and innovation, Le Mirage is more than a development—it’s a marker of Kenya’s ascent in luxury urban real estate investment.
