Monoprix Tunisia backed by Czech billionaire Daniel Křetínský posts $266 million revenue in 2025

Monoprix Tunisia, controlled by Groupe Casino and backed by Czech billionaire Daniel Křetínský, reported stronger financial performance in 2025, driven by rising sales and improved operational efficiency in a competitive retail environment.

The retailer posted a 13.5% increase in revenue, reaching $266.1 million, up from $234.4 million in the prior year.

Stronger margins, efficiency drive performance

Gross profit climbed to about $47.4 million from $43.3 million, supported by improved margins across its store network. Operating income rose to roughly $4.6 million from $3 million, while net profit increased to about $3.3 million from $2.2 million, signaling stronger earnings momentum.

Management attributed part of the improved results to tighter inventory management, including a revised provisioning system based on product groups, sales patterns, and discount levels.

Cost control efforts also played a role, with energy-efficiency initiatives reducing electricity consumption across stores by about 23%, helping to ease operating expenses.

Sustainability and workforce initiatives

Monoprix recorded a net loss of TND725,000 ($250,000) during the COVID-19 pandemic. Beyond financial performance, Monoprix expanded its environmental and social initiatives. The company reported recovering approximately 79,906 tons of plastic and more than 1.1 million tons of cardboard, alongside community programs including 145 kilometers of beach clean-ups and the planting of over 305,000 trees.

On inclusion, the retailer hired 30 employees with disabilities during the year, while continuing training and internal promotion programs to support workforce development.

Backed by European retail giant

Monoprix operates as part of Groupe Casino, a major French mass-retail group, with control held by $10 billion-rich Czech billionaire Daniel Křetínský, who has built a significant European retail and energy portfolio. The company also strengthened its balance sheet, with equity rising to $32.7 million, supported by retained earnings from the year’s improved performance.

Cash generation saw a notable jump, with operating cash flow increasing to about $19 million from $3.7 million. Net cash position shifted from a deficit of roughly $0.5 million to a positive balance of about $12.1 million, enhancing liquidity and financial flexibility.

The Tunisian unit’s improved performance highlights the group’s ongoing efforts to strengthen profitability in North Africa while aligning operations with sustainability and efficiency goals.