Tag: Ford South Africa

BusinessTechnology

Ford Expands retail strategy across South African auto dealers

Ford Motor Company is expanding a new retail concept across South Africa as the automaker adapts its dealership network to changing customer habits in the digital age.  Across the auto industry, buyers are increasingly starting their vehicle search online, comparing models, prices and features before stepping into a showroom. Yet dealerships remain an important part of the purchase process, where…

Oluwatosin Alao March 7, 2026