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Shore Africa > Hot news > Business > Top 10 African luxury jewelry brands redefining global style
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BusinessLuxury

Top 10 African luxury jewelry brands redefining global style

Explore Africa’s finest luxury jewelry brands redefining global fashion with culture and craftsmanship.

Timilehin Adejumobi
Last updated: July 17, 2025 4:03 pm
Timilehin Adejumobi Published July 17, 2025
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At a Glance


  • African luxury jewelry brands merge heritage, sustainability, and modern design for global appeal.
  • Celebrity endorsements and ethical sourcing drive rising demand for African artisanal jewelry worldwide.
  • Designers from Egypt to South Africa redefine exclusivity with culturally rich, handcrafted pieces.

Africa’s luxury jewelry market is booming, fusing centuries-old craftsmanship with modern innovation to compete on the global stage.

High-end African jewelry brands are gaining international acclaim for their unique designs, ethical sourcing, and cultural storytelling—appealing to fashion-forward buyers seeking exclusivity and sustainability.

From Cairo’s heritage ateliers to Cape Town’s eco-conscious studios, designers like Azza Fahmy, Patrick Mavros, and Pichulik are creating handcrafted masterpieces that rival Europe’s top maisons.

This new wave of African luxury jewelry blends artisanal traditions with cutting-edge design, backed by celebrity endorsements and rising demand from global fashion markets.

Here’s a curated look at the Top 10 African luxury jewelry brands setting trends worldwide.

Azza Fahmy (Egypt)

With more than five decades of craftsmanship, Azza Fahmy epitomizes luxury in North Africa.

Renowned for 18k gold and sterling silver pieces engraved with Arabic calligraphy—from Rumi’s verses to Umm Kulthum lyrics—the brand’s aesthetic celebrates Egyptian heritage through scarabs, lotus motifs, and symbolic artistry.

Founded in 1969, this Cairo-based house remains family-run and a favorite among royals, Hollywood stars, and global collectors.

Patrick Mavros (Zimbabwe/UK)

Founded in 1980, Patrick Mavros is a heritage jewelry house celebrated for wildlife-inspired heirlooms in sterling silver and precious metals.

Designed in Harare and London, its collections feature rare motifs—elephants, pangolins, lions—bringing African wilderness to fine jewelry.

The brand’s iconic studio overlooking Umwimsi Valley underscores its ethos of conservation meets craftsmanship.

Adele Dejak (Kenya/Nigeria)

Nairobi-based Adele Dejak transforms recycled brass, cow horn, and aluminum into bold, sculptural pieces with Pan-African flair.

Known for chokers and cuffs that double as art, her eco-luxury brand champions sustainability and slow fashion.

Worn by global icons like Beyoncé and Lupita Nyong’o, Adele Dejak represents Africa’s rising influence in luxury accessories.

Pichulik (South Africa)

Founded in Cape Town in 2012, Pichulik blends empowerment and sustainability through its signature braided rope designs. 

Handmade by local women artisans and embellished with semi-precious stones, Pichulik’s jewelry celebrates architectural form and bold femininity.

The brand has become a standout in ethical luxury jewelry.

Sidai Designs (Tanzania)

Sidai Designs elevates Maasai craftsmanship through an all-female artisan collective in Arusha.

Its jewelry reflects ceremonial traditions with modern aesthetics—featuring beaded collars, layered necklaces, and minimal white palettes. 

Collections like “Warrioress” merge heritage with ethical luxury, reinforcing Africa’s narrative of craft-driven empowerment.

OHIRI Studio (Côte d’Ivoire)

Founded by Akébéhi Kpolo in 2012, OHIRI Studio reinterprets Ivorian folklore through contemporary jewelry design.

Using natural materials and sleek silhouettes, its celebrated collections—“LINES” and “SIKA”—highlight African heritage on the global stage. 

The brand’s recent collaboration with Zalando amplified its position as a luxury fashion disruptor from Africa.

Margaux Wong (Burundi)

Guyanese-born, Burundi-based designer Margaux Rusita merges eco‑conscious sourcing and East African inspiration.

She crafts bold floral and horn-based jewelry with Amazonian low‑waste values, turning upcycled cow horn into vibrantly expressive luxury.

Jiamini (Kenya)

Jiamini, founded by Jennifer Mulli, is synonymous with oversized statement jewelry rooted in Maasai beadwork and African pottery patterns.

Using repurposed leather and sustainable materials, Jiamini combines eco-conscious ethics with dramatic elegance—creating jewelry that tells a story.

Biophilia Jewellery (South Africa)

Cape Town’s Biophilia Jewellery captures nature’s raw beauty through freshwater pearls, recycled metals, and organic shapes.

Known for minimalist luxury and responsible sourcing, Biophilia appeals to buyers seeking understated elegance with a green conscience.

Yellow by Jeslea (South Africa)

Playful yet refined, Yellow by Jeslea crafts sterling silver and brass pieces that blur the line between jewelry and art. Its modular designs—brooches, belts, earrings—reflect biomorphic forms and modern African identity. 

Collaborations with designers like Rich Mnisi and Thebe Magugu cement its place in Africa’s luxury design ecosystem.

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TAGGED:Adele DejakAfrican luxury jewelry brandsAzza Fahmy jewelry EgyptEthical African jewelryHigh-end African designersPatrick Mavros fine jewelry
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Feyisayo Ajayi 319 Articles
Feyisayo Ajayi is the Publisher and Co-founder of Shore Africa, the flagship media brand under the Travel Shore umbrella. He brings over a decade of multidisciplinary experience across media, finance, and technology. Feyisayo holds a bachelor’s degree in Geology from the University of Ibadan, Nigeria.
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