Accor is preparing one of its biggest hospitality expansion pushes in Egypt, with plans to add about 25,000 hotel rooms over the next three years as the global hotel group looks to capitalize on the country’s growing tourism opportunities.

The expansion was discussed during a meeting in the New Capital between Egyptian Prime Minister Mostafa Madbouly and Accor Chairman and CEO Sebastien Bazin.

The group is also considering a partnership with the Egyptian government to establish a specialized hospitality academy aimed at strengthening the country’s tourism workforce.

Accor sees room for more brands

Egypt is becoming an increasingly important market for Accor as changes in its tourism sector, services and visitor offerings create opportunities for new hotel concepts, Bazin said.

The company plans to introduce more of its brands across Egyptian destinations, with the choice of properties tailored to the characteristics and needs of individual markets.

Accor is already working with Egyptian investors and property developers on projects across several destinations.

The expansion will not be limited to new hotels. Accor also plans to continue refurbishing and upgrading its existing properties in Egypt, particularly those in the luxury segment.

Madbouly said the Egyptian government supports Accor’s expansion and wants to see a broader selection of the group’s brands operating in the country.

Tourism investment gets wider push

The Egyptian government is preparing additional investment opportunities in tourism, particularly in locations with strong natural attractions and visitor potential.

Madbouly urged Accor to maintain discussions with government authorities to identify suitable opportunities and develop a joint roadmap for future investments.

For Accor, the strategy extends beyond increasing room capacity. Bazin said the group is prepared to share expertise from its international operations to help strengthen Egypt’s hotel and tourism offering while responding to the needs of different destinations.

The proposed hospitality academy could add another layer to the expansion. Accor and the government would work together to train tourism and hospitality workers to international service standards while preserving Egyptian culture and identity.

If delivered as planned, the 25,000-room pipeline would significantly expand Accor’s footprint in one of Africa’s most important tourism markets while strengthening the skills base supporting Egypt’s hospitality industry.