MAG (Methaq Arab Group), the UAE-rooted real estate developer backed by Emirati expertise and Saudi-Egyptian investments, is accelerating its expansion in Egypt’s luxury property market with an ambitious target of EGP3 billion ($61 million) in contracted sales by the end of 2026.

The growth strategy will be anchored by the latest launch phase of La Reva Signature Residence, the company’s flagship development in Egypt’s rapidly expanding New Administrative Capital, where buyers are being offered limited-time introductory prices and investment incentives.

New launch designed to capture rising luxury housing demand

Ahmed Mamdouh, newly appointed Chief Commercial Officer, said the sales target reflects a broader commercial strategy aimed at increasing market share, expanding the customer base, and strengthening MAG’s position in Egypt’s premium residential sector.

The newly released residences occupy one of the development’s most sought-after locations, overlooking the project’s hospitality component, an advantage expected to enhance long-term property values as demand for integrated luxury communities continues to rise.

The launch includes a carefully curated mix of apartments, Sky Villas and Ground Villas, allowing investors and homeowners to choose from multiple lifestyle and investment options.

Egypt’s property market continues attracting regional capital

MAG believes the New Administrative Capital remains one of the Middle East and Africa’s most attractive real estate investment destinations, supported by large-scale government infrastructure spending, modern urban planning and growing demand for premium residential developments.

The company says today’s market presents an attractive entry point for buyers seeking long-term capital appreciation while securing homes within one of Egypt’s fastest-growing urban districts.

To support sales, MAG is introducing a limited-release phase featuring exclusive launch pricing and competitive incentives designed to appeal to both investors and owner-occupiers.

UAE expertise meets Egyptian luxury

Headquartered in New Cairo and backed by more than a decade of regional development experience, MAG entered Egypt after delivering more than 25 projects across the United Arab Emirates, including luxury communities in Dubai and Abu Dhabi.

Its Egyptian flagship, La Reva Signature Residence, combines Gulf-inspired luxury with Egyptian design, emphasizing landscaped green spaces, water features and premium residential architecture.

As regional investment continues flowing into Egypt’s luxury real estate market, MAG is positioning itself to capitalize on rising demand for high-end residential developments while expanding its footprint in one of Africa’s fastest-evolving property destinations.