Luxury

Discover the world of luxury in Africa. From high-end brands to exclusive experiences, Shore Africa explores the lifestyles, trends, and industries shaping elite living across the continent.

Our Luxury category showcases wealth, innovation, and premium experiences—from real estate and fashion to travel and fine dining—reflecting Africa’s growing influence in the global luxury market.

Latest Luxury News
For Brazzaville, the arrival of Kempinski is a statement of confidence.
African tourism

Kempinski Hotel Brazzaville signals rising luxury demand in central Africa

At a Glance Brazzaville has added a prominent new address with the opening of Kempinski Hotel Brazzaville, the Republic of Congo’s first purpose-built luxury hotel. The debut brings the Swiss luxury brand back to Africa after nearly a decade and reflects a steady rise in demand for high-end accommodation in Central Africa’s political and commercial centers.  The launch comes at a time when African capitals are competing more aggressively for business travelers, diplomats and international conferences. These groups, once served…

Oluwatosin Alao Oluwatosin Alao
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The St. Regis Cairo luxury hotel
Cairo luxury hotels

Marriott, Palm Hills launch St. Regis Cairo Luxury Hotel

Marriott and Palm Hills open the St. Regis Cairo, adding a luxury hotel near the Grand Egyptian Museum in West Cairo.

Timilehin Adejumobi Timilehin Adejumobi
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El Alamein City, Egypt
Egypt luxury travel

Why El Alamein Is Egypt’s next luxury hotspot

Luxury tourism and real estate boom in Egypt’s New El Alamein City.

Timilehin Adejumobi Timilehin Adejumobi
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Nungwi Beach, Zanzibar
Affordable beach vacations

Zanzibar, Mombasa lead Africa’s most affordable winter beach getaways

Warm beaches, rich culture, and affordable stays make Zanzibar, Mombasa, Dakar, and Accra top winter escapes in Africa.

Timilehin Adejumobi Timilehin Adejumobi
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The Victoria Falls project comes as The Lux Collective accelerates its global rollout.
eco-lodges

Lux collective to debut high-end property at Victoria Falls

At a Glance Zimbabwe is drawing new interest from global hospitality investors as one of the industry’s most recognizable luxury groups moves ahead with a landmark project near Victoria Falls. The Lux Collective, known for its design-led eco-resorts across Asia, the Indian Ocean and Africa, has confirmed plans to build an upscale lodge estate on the banks of the Zambezi River.  The announcement comes at a time when Zimbabwe is working to rebuild its profile among long-haul travellers and premium…

Oluwatosin Alao Oluwatosin Alao
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Zimbali vision 2030 Marina-to-Ocean view
Featured

Zimbali unveils $3 billion coastal resort expansion in South Africa

Zimbali launches a $3 billion coastal resort expansion transforming KwaZulu-Natal’s North Coast.

Timilehin Adejumobi Timilehin Adejumobi
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Enashipai Resort & Spa
Kenya spa resorts

10 elite Spa retreats in Naivasha

Discover Naivasha’s top luxury spas, blending lake views with holistic wellness.

Timilehin Adejumobi Timilehin Adejumobi
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President William Ruto said the project will redefine Tsavo’s role in the safari sector
black rhinos

New Tsavo Wildlife hub targets rising luxury tourism demand

At a Glance Kenya is making a fresh push into the global luxury travel market with the launch of the Tsavo West Rhino Sanctuary, a sweeping conservation and tourism project designed to attract high-spending visitors. The 3,200-square-kilometre reserve, now considered the world’s largest dedicated rhino sanctuary, marks a major shift for Tsavo—one of Africa’s oldest wildlife regions and a landscape long overshadowed by the Maasai Mara and Serengeti.  For years, Tsavo drew steady but modest tourist traffic despite its vast…

Oluwatosin Alao Oluwatosin Alao
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The Oberoi Beach Resort, Sahl Hasheesh
Egypt beach resorts

10 Egypt’s elite beach resorts in Hurghada

Discover elite Red Sea resorts in Hurghada for families and adults seeking upscale escapes.

Timilehin Adejumobi Timilehin Adejumobi
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