Luxury

Discover the world of luxury in Africa. From high-end brands to exclusive experiences, Shore Africa explores the lifestyles, trends, and industries shaping elite living across the continent.

Our Luxury category showcases wealth, innovation, and premium experiences—from real estate and fashion to travel and fine dining—reflecting Africa’s growing influence in the global luxury market.

Latest Luxury News
Mauritius tourism growth
LuxuryTourism

Mauritius is pulling more tourists than the rest of Africa

Mauritius attracts more global visitors than any African destination, lifted by luxury tourism, cultural depth and rising investor interest.

Feyisayo Ajayi Feyisayo Ajayi
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LuxuryHot News

TUI Group expands African tourism with seven luxury hotels

TUI boosts its African footprint, adding seven luxury resorts in key regions.

Timilehin Adejumobi Timilehin Adejumobi
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LuxuryTourism

Angola’s emerging luxury hospitality market to watch

Angola leverages oil revenue to boost high-end tourism.

Timilehin Adejumobi Timilehin Adejumobi
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Mauritian hotel group Beau Vallon posts $17.2 million revenue on strong tourist arrivals

Beau Vallon’s $17.2 million revenue reflects steady tourist arrivals, strong room demand and Mauritius’s broader recovery in leisure travel.

Feyisayo Ajayi Feyisayo Ajayi
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Elephant at Hapoor Dam, Addo national park
TourismLuxury

Hapoor Dam restoration begins at Addo park to protect wildlife

At a Glance Addo Elephant National Park, one of South Africa’s busiest wildlife destinations, has begun a major restoration of the Hapoor Dam as part of a wider push to secure long-term water access for its animals. The landmark waterhole, known for close-up elephant sightings, has deteriorated in recent years as shifting ground conditions made it harder—and in some cases unsafe—for smaller species to reach the water.  Park officials say they have seen growing pressure on water sources as visitor…

Oluwatosin Alao Oluwatosin Alao
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Thonga Beach Lodge
TourismLuxury

Thonga Beach Lodge, Mabibi community protect heritage and empower future

Thonga Beach Lodge and the Mabibi community protect heritage

Timilehin Adejumobi Timilehin Adejumobi
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Modern Cairo Comfort at Tahrir Square
Hot NewsLuxury

Steigenberger Hotel El Tahrir Cairo: Modern comfort steps from Tahrir Square

Steigenberger Hotel El Tahrir Cairo blends modern comfort, downtown convenience, and personal service steps from Tahrir Square.

Feyisayo Ajayi Feyisayo Ajayi
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Rovos train interior
LuxuryHot News

The rise of luxury rail travel across South Africa

High-end trains redefine travel with immersive South African landscapes and culture.

Timilehin Adejumobi Timilehin Adejumobi
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Shoppers browse racks of second-hand clothing at Lagos’s Katangua market, a major hub for used apparel.
BusinessLuxury

Inside Africa’s rising thrift trade and its million-dollar market

At a Glance Africa’s second-hand clothing economy is expanding at a pace that now rivals parts of the formal retail sector, reshaping how people shop and work across the continent. What began as a modest alternative for low-income households has grown into a consumer force anchored in some of Africa’s busiest open-air markets, from Nairobi’s Gikomba to Accra’s Kantamanto and Lagos’s Katangua.  Across major cities, shoppers crowd open-air stalls for affordable everyday wear, branded pieces and vintage finds that cost…

Oluwatosin Alao Oluwatosin Alao
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