Luxury

Discover the world of luxury in Africa. From high-end brands to exclusive experiences, Shore Africa explores the lifestyles, trends, and industries shaping elite living across the continent.

Our Luxury category showcases wealth, innovation, and premium experiences—from real estate and fashion to travel and fine dining—reflecting Africa’s growing influence in the global luxury market.

Latest Luxury News
Pullman Nairobi Upper Hill
LuxuryTourism

Pullman Nairobi Upper Hill: A modern luxury stay in Nairobi

Pullman Nairobi Upper Hill offers 162 rooms, dining, wellness and meeting spaces in Nairobi’s Upper Hill business district.

Timilehin Adejumobi Timilehin Adejumobi
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Tim Draper
BillionairesBusinessHot NewsLuxury

Here is why billionaire investor Tim Draper is selling his stake in Tanzania’s Lupita Island for $7.9 million

Billionaire Tim Draper is seeking $7.9 million for his investment in Lupita Island, a luxury resort on Tanzania’s Lake Tanganyika.

Feyisayo Ajayi Feyisayo Ajayi
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Ugandan businessman, Ponsiano Ngabirano
Hot NewsLuxury

Ugandan businessman Ponsiano Ngabirano’s Marriott franchise deal births 277-unit luxury hotel in Kampala ahead of AFCON

Ugandan businessman Ponsiano Ngabirano opens Kampala Marriott Hotel, adding 277 luxury units as Uganda prepares to co-host the 2027 Africa Cup of Nations.

Feyisayo Ajayi Feyisayo Ajayi
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kampala marriott hotel exterior
LuxuryHot News

Marriott enters Uganda with new Kampala hotel and executive apartments

Marriott Uganda enters East Africa with a new Kampala hotel and 96 executive apartments targeting business and leisure travelers.

Timilehin Adejumobi Timilehin Adejumobi
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The Bower
LuxuryBusiness

South Africa’s V&A Waterfront launches $88 million retirement development

V&A Waterfront retirement development The Bower launches in Cape Town, with 147 apartments, luxury amenities, and healthcare from $563,000.

Timilehin Adejumobi Timilehin Adejumobi
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Convention Palace in Luanda
TourismLuxury

Angola unveils $326 million Convention Palace in Luanda to boost tourism 

Angola Convention Palace opens in Luanda with a $326 million investment aimed at boosting business tourism and major events.

Timilehin Adejumobi Timilehin Adejumobi
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Pearl Global Industries
LuxuryBusiness

India’s Pearl Global eyes Africa as European apparel demand grows

Pearl Global is assessing North Africa and Jordan as it expands production closer to Europe and reduces its reliance on the U.S. market.

Timilehin Adejumobi Timilehin Adejumobi
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Airlink to launch direct flights linking Gqeberha and Mbombela
TourismLuxury

Airlink to launch direct flights linking Gqeberha and Mbombela

Airlink will launch direct flights between Gqeberha and Mbombela from Nov. 16, connecting the Eastern Cape with the Kruger region.

Oluwatosin Alao Oluwatosin Alao
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Seychelles tropical beach
TourismLuxury

Kenya Airways, Seychelles team up to promote Twin-Centre Africa holidays

Kenya Airways and Seychelles are promoting twin-centre holidays that combine Kenya safaris with Seychelles beaches for North American travellers.

Oluwatosin Alao Oluwatosin Alao
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