Luxury

Discover the world of luxury in Africa. From high-end brands to exclusive experiences, Shore Africa explores the lifestyles, trends, and industries shaping elite living across the continent.

Our Luxury category showcases wealth, innovation, and premium experiences—from real estate and fashion to travel and fine dining—reflecting Africa’s growing influence in the global luxury market.

Latest Luxury News
Tashas restaurant
BusinessLuxury

Tashas Group targets expansion with eight new brands in South Africa     

Tashas Group plans to introduce eight new hospitality brands in South Africa, expanding its portfolio across dining, retail and lifestyle segments.

Timilehin Adejumobi Timilehin Adejumobi
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Singita to open Elela luxury safari camp in Okavango Delta in 2026
TourismLuxury

Singita’s Elela to debut in Okavango Delta with private luxury safaris

Africa’s luxury travel market is drawing growing global attention, with travelers seeking experiences that offer privacy, authenticity and a deeper connection to nature. Few destinations meet that demand as naturally as the Okavango Delta, a vast wilderness known for rich wildlife, sweeping floodplains and some of the finest safari experiences on the continent.  Now, Singita is preparing to expand its footprint in African conservation tourism with Singita Elela, a high-end safari lodge scheduled to open in December 2026 in northern…

Oluwatosin Alao Oluwatosin Alao
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Cape Town
TourismLuxury

10 South African culinary destinations winning global food tourists

From Cape Town to Franschhoek, South Africa’s food destinations are redefining global culinary tourism.

Timilehin Adejumobi Timilehin Adejumobi
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Rich Mnisi’s bold designs define a luxury label built on originality and confidence
LuxuryEntertainment

10 male fashion designers driving Africa’s style scene in 2026

African fashion is earning a stronger place on the global stage, and menswear is becoming one of its clearest success stories. Across style centers such as Lagos, Johannesburg, Accra and Kampala, designers are building brands that speak to both local identity and international taste. Their work reflects careful craftsmanship, strong creative direction and a growing confidence in African luxury fashion.  What makes African menswear stand out is its ability to blend heritage with modern design in a way that feels…

Oluwatosin Alao Oluwatosin Alao
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Palm River Hotel
LuxuryTourism

Inside Palm River Hotel on Africa’s Zambezi river frontier

A 5-star riverfront retreat near Victoria Falls redefining Zimbabwe luxury hospitality through design, location, and exclusivity.

Timilehin Adejumobi Timilehin Adejumobi
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Aerial view of LUX Grand Baie in Mauritius, a flagship property of LUX Island Resorts under IBL Group’s luxury hospitality and tourism expansion strategy.
LuxuryBusinessHot News

LUX Island Resorts posts $191 million revenue, higher profit in 9M 2026

LUX Island Resorts posts $191 million revenue in 9M 2026, with higher profit, stronger occupancy, and asset base rising to $437 million.

Omokolade Ajayi Omokolade Ajayi
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Labotessa Luxury Boutique Hotel
LuxuryTourism

Cape Town’s Labotessa sets new benchmark for Africa boutique hotels 

A Cape Town boutique hotel blending heritage charm, exclusivity, and personalized luxury for global high-end travelers.

Timilehin Adejumobi Timilehin Adejumobi
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AtholPlace & Villa pool and exterior view
LuxuryTourism

AtholPlace Hotel & Villa redefines luxury boutique stays in Johannesburg

AtholPlace Hotel & Villa in Atholl offers a private boutique stay near Sandton, blending quiet luxury with easy access to Johannesburg.

Timilehin Adejumobi Timilehin Adejumobi
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Mohammed VI Tower in Salé
BusinessLuxury

Morocco opens $700 million skyscraper, signals global ambitions  

Morocco opens the $700 million Mohammed VI Tower in Salé, its tallest building, blending luxury, offices and tourism.

Timilehin Adejumobi Timilehin Adejumobi
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